Squidblog

In fact, a lens could make your blog work better.

A lens could increase traffic to your blog
…by featuring (and annotating) your blog’s greatest hits
…or showing a live feed of your most recent posts
…and finding new readers in Squidoo that you’ve never met.

A lens could add context to your blog’s topic
…by pointing to your favorite links (or pictures or songs) on the subject
…or sending your readers to buy something you recommend (your book. your art. your enterprise.)
…and telling your readers what they need to know–right now.

A lens could flex your blogger muscles
…by tracking your Technorati results
…or by pointing to Google searches on you or your topic
…and following your tags and links in del.icio.us

And a lens could help grow your platform
…by making you a trusted guide on your topic
…or spreading ideas and changing minds
…(and earning you a royalty in the process!)

Of course, your blog could make your lens work better, too. You could post about your lens (or lenses), add a Lensroll next to your Blogroll, introduce your new lens readers to your trusted blog readers, and link them hither and yon and back again.

Blogs and lenses are like chocolate and peanut butter. For some of us, just one ingredient is enough. For others, the two mixed together is an unbeatable recipe.