I'm heading to Chicago this weekend for a friend's wedding. So, as a newbie to the city, I figured I'd poke around for some recommendations... spots for good eats, good museums, Wrigley field...

And I found this: a page all about Magnolia Cafe, a restaurant in Uptown Chicago.

http://www.squidoo.com/magnoliacafechicago/

From menu items and a Google map to pictures of smiling customers and pretty food, and even a quick Guestbook module asking what your favorite restaurant is -- it's all there.

This is an easy, basic, and good starter signpost online for a restaurant that cares about getting discovered and standing out from the crowd. I bet it didn't take more than 10 minutes to throw together. But it's a smart tactic, for free, to start a conversation around your business.

Do you run a coffee shop, a boutique store, a small venture of your own? Why not take a few minutes to create a new front door online? Better yet, ask 5 of your happiest customers to review your shop on a lens, or on Yelp, or on their blogs (or on all 3!).

People are looking for you, even if they don't know it yet. Give them some breadcrumbs.

Every day (or nearly that) Squidoo's Community & Charity Organizer, Kimberly Dawn Wells, highlights a lens that stands out from the crowd, a lens that is unique in topic, approach, personality, tools or timing. Or, you know, just a lens that made her day.

If you find a lens you'd like to submit for LotD consideration, send it to us here.

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